E-Commerce

Cyber Monday Sales Shoot the Moon

Online sales hit a new record of $6.59 billion on Cyber Monday — a 17 percent increase from last year’s sales for the day — making it the largest online shopping day in history, based on Adobe Analytics data. Mobile shopping also broke records, starting with the channel’s first-ever $2 billion sales day. Smartphone shopping accounted for more than 21 percent of e-commerce revenue.

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